![]() According to the new policy, Twitter verifies six different types of accounts for three of them (companies, brands, and influential individuals like activists), the existence of a Wikipedia page will be one criterion for showing that the account has "Off Twitter Notability". In November 2020, Twitter announced a relaunch of its verification system in 2021. Twitter explained that the volume of requests for verified accounts had exceeded its ability to cope rather, Twitter determines on its own whom to approach about verified accounts, limiting verification to accounts which are "authentic, notable, and active". In 2016 the company began accepting requests for verification, but it was discontinued the same year. In July 2016, Twitter announced a public application process to grant verified status to an account "if it is determined to be of public interest" and that verification "does not imply an endorsement". Originally, Twitter took on the responsibility of reaching out to celebrities and other notable to confirm their identities in order to establish a verified account. After the beta period, the company stated in their FAQ that it "proactively verifies accounts on an ongoing basis to make it easier for users to find who they're looking for" and that they "do not accept requests for verification from the general public". Twitter stated that an account with a "blue tick" verification badge indicates "we've been in contact with the person or entity the account is representing and verified that it is approved". In June 2009, after being criticized by Kanye West and sued by Tony La Russa over unauthorized accounts run by impersonators, the company launched their "Verified Accounts" program. In December 2022, Twitter introduced additional gold and gray checkmarks, used by businesses and government-affiliated accounts, respectively. Twitter users who used to had been verified through the previous system are known as "legacy verified" accounts. Since November 2022, Twitter users with an active Twitter Blue subscription may also display the blue "verified" checkmark. People with verified accounts on Twitter are often colloquially referred to as "blue checks" on social media and by reporters. The checkmark does not imply endorsement from Twitter, and does not mean that tweets from a verified account are necessarily accurate or truthful in any way. Until November 2022, a blue checkmark (UK: blue tick) displayed against an account name indicated that Twitter had taken steps to ensure that the account was actually owned by the person or organization whom it claimed to represent. When introduced in June 2009, the system provided the site's readers with a means to distinguish genuine notable account holders, such as celebrities and organizations, from impostors or parodies. Twitter verification is a system intended to communicate the authenticity of a Twitter account. ![]()
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